The 13 legends in our seventh annual list of the Top-Earning Dead Celebrities grossed a combined $232 million in the past 12 months. Many are instantly recognizable one-name wonders (Elvis, Marilyn, Warhol) who still command attention worldwide, making them marketers' ideal pitchmen.
Indeed, all the members of this year's club are the lynchpins of enormously profitable--and growing--merchandising empires. Albert Einstein's name is used to peddle Baby Einstein DVDs. Theodor "Dr. Seuss" Geisel's books are a staple of every kiddie library on the planet. Hundreds of performances of You're a Good Man, Charlie Brown pad the portfolio of Peanuts creator Charles Schulz each year--as well as comic strips that are still syndicated daily in thousands of newspapers worldwide. More...
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